About
B Squared Financial Services (registered as BSQD Financial Services) is an independent brokerage with specialist knowledge and experienced in the Medical Aid field, Gap Cover, Short-Term Personal and Commercial Insurance, Live Cover & Investments, Funeral Cover, and Estate Preservation. We work with various financial service providers without any special sales agreements, that puts us in a position to give independent advice and to tailor solutions for our clients to address their particular needs.
B Squared Financial Services is an owner-run business that was founded in 2014 to focus on supporting corporate clients and families with products to enhance their journey through all life stages. As a business we’ve grown with our clients to work with them, and not for them, which emphasises our partnership with them to help them achieve their health and wealth goals.
In 2018 we were recognised with the bronze award in the FNB/ROCCI Business of the Year event, in the Professional Services category. This underlines our commitment to our clients to always give sound financial advice with their interests at heart.
Our business is currently a Level 2 BB-EEE contributor and based on the West Rand in Gauteng. We hold the relevant indemnity insurance cover as required, and are compliant with all legislative standards relating to our industry. We adhere to the Treating the Customer Fairly (TCF), Protection of Personal Information (POPI) Act and is an Authorised Financial Services Provider.
We are Proud members of
B-Connect Volume 7
Our Team

Mathys Booyens
Managing Director
Mathys Booyens began his career in the insurance industry in 1999 at Medscheme, gaining hands-on experience in administration, claims, client service, and sales. He later joined Liberty Health Medical Scheme as a broker consultant, where he trained advisors and drove new business development.
Seizing the opportunity to lead a healthcare division at an independent brokerage, Mathys focused on delivering expert advice on medical aid and insurance products, supported by a high-tech service platform.
Today, as Managing Director and Key Individual of his own independent brokerage, he offers a wide range of financial solutions, with a strong emphasis on healthcare.

Natanja Booyens
Director Of Operations
Natanja Booyens began her career as a web developer and data analyst after completing a certificate in computer programming. This technical foundation led to a role in the insurance industry, working on a project to improve data integrity, mapping, and reporting for a large brokerage.
Recognised for her analytical insight, she transitioned into operations to further enhance the data experience across the business. This eventually led to qualifying as a financial adviser and completing the required examinations for a Higher Certificate in Financial Planning—bringing a full-circle understanding of the industry.
Today, as Operational Director, she oversees key data functions that drive innovation and keep the business ahead of the curve—now 14 years and counting.
Get in touch
Telephone
011 675 7065
info@bsqd.co.za
Mobile
Mathys Booyens
073 600 9189
Address
Regus Cradlestone Mall
Entrance 5, Level 2
17 Hendrik Potgieter Road
Krugersdorp, Gauteng, 1739
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